by Four years ago I went on an adventure called ‘business ownership’. It has not always been the most relaxing adventure – there have been mountains to climb and snake pits to find my way out of, but at the
Technology is changing with a major impact on how we engage with our customers. Do you know where your customers are and how they are communicating?
by Over the years it has been an interesting debate that I have generally been on the outside and listening in on. Who should be on the credit line for images taken – I am sure I could spend hours in a
by I will never forget a networking event I went to – not because of the dry pancakes or instant coffee…aren’t those standard? No, it was the quiet gentleman who gazed over the brochures and business cards people had left
by When was the last time you shared a little piece of information or shared an idea you had with someone in your ‘network’? Thinking of your network and how information you come across each day may help them is a
by If you think for a moment that the extra touch of getting to know your customer, personalising messages to them and creating touch points for deeper relationships doesn’t lead to loyalty or spark excitement…you mustn’t have had a birthday
by We used to think that if we didn’t share what made us successful then no one would find out. KFC is a brand that advertised that they had a big secret…after all if you knew the ‘secret recipe’ then you
by When you are considering a marketing plan for your business event – it may come as no surprise that your sponsors, speakers and exhibitors want to engage with your delegates. You also understand the delegates want to network to